
Mars Chocolate North America LLC
Label Serving
28 g
Barcode
040000538875
Data last verified: 1 Oct 2026
Levels use standard FSA/WHO per-100g thresholds applied to the label's declared values. See the thresholds
AI transparency analysis is being generated for this product.
TRANSPARENCY PROFILE
Concern
High processing or notable additives
Detailed Review Recommended
Profile Spectrum — Nutritional Index
2.4/10
Health Score
Nutritional values transcribed from the product label. Actual values may vary.
Share of an average adult's daily allowance in one serving (28 g) — the label's %RDA
Remaining vitamins and trace minerals: US FDA Daily Values. Low = under 5% of a day in one portion · High = 20% or more. Reference values, not medical advice.
Tap any row · FDA, USDA, EFSA, WHO
6 / 10 researched · AI analyzing 4 more...Ingredients — as printed on the label
SEMISWEET CHOCOLATE (SUGAR, CHOCOLATE PROCESSED WITH ALKALI, CHOCOLATE, COCOA BUTTER, MILKFAT, SOY LECITHIN, ARTIFICIAL AND NATURAL FLAVORS), SUGAR, COCOA CRISP RICE (RICE FLOUR, COCOA POWDER PROCESSED WITH ALKALI, SUGAR, BARLEY MALT EXTRACT, SALT, DEXTROSE, MIXED TOCOPHEROLS TO MAINTAIN FRESHNESS), LESS THAN 2% - CORNSTARCH, DEXTRIN, CORN SYRUP, COLORING (INCLUDES RED 40, YELLOW 5, BLUE 1, YELLOW 6, RED 40 LAKE, YELLOW 6 LAKE), NATURAL FLAVOR, CARNAUBA WAX, GUM ACACIA.
Sugar
Sweetener, texturizer, preservative, and browning agent
Semisweet Chocolate Chips
Flavour, texturizing agent, and inclusion in baked goods.
Cocoa Crisp Rice
Corn Syrup
Sweetener, texturizer, humectant, and anti-crystallizing agent in food products.
Dextrin
Less Than 2% - Cornstarch
Carnauba Wax
E903
No NotablesGlazing agent, surface finishing agent, and moisture barrier
Natural Flavor
flavour
Coloring
Gum Acacia
E414
No NotablesStabilizer, emulsifier, thickening agent, and dietary fiber additive in beverages, confectionery, and baked goods.
| Ingredient | Concern | Function | Notes |
|---|---|---|---|
1 Sugar | ⚠Moderate Concern | Sweetener, texturizer, preservative, and browning agent | Sugar provides rapid energy but moderate consumption is recommended to align with established nutritional guidelines. |
2 Semisweet Chocolate Chips | ⚠Moderate Concern | Flavour, texturizing agent, and inclusion in baked goods. | Semi-sweet chocolate chips are generally recognized as safe for consumption, though their sugar and saturated fat content warrant mindful intake within daily nutritional targets. |
3 Cocoa Crisp Rice | ?Under Review | — | AI summary pending... |
4 Corn Syrup | ⚠Moderate Concern | Sweetener, texturizer, humectant, and anti-crystallizing agent in food products. | Corn syrup provides readily available caloric energy and functional benefits in food preparation, though intake moderation aligns with broader dietary guidelines regarding refined carbohydrates. |
5 Dextrin | ?Under Review | — | AI summary pending... |
6 Less Than 2% - Cornstarch | ?Under Review | — | AI summary pending... |
7 Carnauba Wax E903 | ✓No Notable Concerns | Glazing agent, surface finishing agent, and moisture barrier | Carnauba wax is a naturally derived substance recognized as safe for consumption within established regulatory limits. |
8 Natural Flavor | ✓No Notable Concerns | flavour | Natural flavors are generally recognized as safe by regulatory bodies worldwide for use within standard manufacturing practices. |
9 Coloring | ?Under Review | — | AI summary pending... |
10 Gum Acacia E414 | ✓No Notable Concerns | Stabilizer, emulsifier, thickening agent, and dietary fiber additive in beverages, confectionery, and baked goods. | Gum arabic is a naturally derived dietary fiber and stabilizing agent with a well-established safety profile for general consumption. |
Research sourced from FDA · USDA · EFSA · WHO · Peer-reviewed scientific literature. Informational only — not medical advice.
Important Disclaimer
BetterBite provides nutritional transparency insights based on publicly available data from regulatory databases (FDA, USDA, EFSA, WHO), published peer-reviewed research, and manufacturer-declared product information. This platform is designed for educational and informational purposes only.
The content displayed on this platform does not constitute medical advice, diagnosis, or treatment recommendations. Transparency scores, nutritional assessments, and ingredient analyses represent algorithmic interpretations of publicly available data and should not be used as a substitute for professional medical or nutritional guidance.
Individual dietary needs, allergies, and health conditions vary significantly. Always consult a qualified healthcare professional, registered dietitian, or physician before making dietary changes based on information found on this platform. Product formulations may change without notice — always verify information against current product labels.
AI Research Disclosure: Technical analysis and research patterns on this page are synthesized using BetterBite AI researchers.AI can make mistakes or provide incomplete insights.This technology aggregates data from scientific literature for informational assistance. Always verify findings against primary sources for critical dietary decisions.
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